At Mountain Rose Herbs, botanicals are our business, and the industry has been growing year over year as more people realize the health-supporting benefits of our plant allies. Sounds great, doesn’t it? In many ways, this is a wonderful return to valuing the abundance the natural world has to offer while utilizing the myriad benefits that botanicals provide. Unfortunately, the ongoing and increasing impact of overharvesting wild plants has left many of our native populations at significant risk of decline or even extinction. For this reason, we have invested our time and energy in striking a balance between increasing the availability of the number of botanicals we offer and supporting the conservation of the most at-risk plant varieties.